Is Your Renewable Energy Electricity Plan Really Supporting Texas Wind And Solar?

Unlike most cities across the country, Houstonians have lots of choices when it comes to buying electricity – including plans for people who want to support renewable energy.


How Power Flows To Your Houston Home — And Why It Failed To Do So During The Winter Freeze

The deadly winter freeze gave many Texans a glimpse into how complicated – and in many ways, vulnerable – the state’s electricity system is. Half a year later many Houstonians are still figuring out what parts of that system actually failed.

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Houston-based Rhythm to sell electricity plans supporting specific renewable projects

A new Houston-based retail electricity company announced last week that its customers will be able to choose to have their bills support a specific wind farm just outside of Corpus Christi.

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With Texas electricity retailers 'dropping like flies,' an upstart expands

As Texas energy regulators and legislators battle over divisive pleas to undo billions of dollars in sky-high, allegedly inflated electricity prices charged during February's devastating winter storm, another competitive retail electric provider has called it quits.


How Rhythm stayed open when other electricity retailers went dark

Rhythm managed to weather the storm in large part because of its hedging, said CEO PJ Popovic. Popovic has a background in risk management, so to him, smart hedging is a must-have, he said.


Start-Up Texas Retail Provider Begins Offering Service, Will Pay Customer's ETF

Start-up Rhythm has begun offering residential electric service in Texas. Rhythm's plans include a 90-Day "Easy Energy Promise"...


Houston-based Rhythm enters crowded Texas energy market

Although there are more than 70 retail electricity providers in Texas, Rhythm CEO and founder Predrag “P.J.” Popovic says he’s confident that Houston-based Rhythm can stand out.

Press releases

Rhythm Launches Electricity Plans Backed By 100% Solar Power Generated in Texas

July 22, 2021 - Rhythm, a Texas-based renewable energy provider, is adding to its portfolio of 100% renewable electricity plans with a new offering for Texas homeowners and renters that makes choosing solar-generated power easy and affordable. Customers who sign up for Rhythm's Texas Shine plans help support solar energy production in the Lone Star State and can help reduce the carbon footprint tied to energy production and consumption.

Chapman Ranch Plans from Rhythm Let Customers Support Renewable Energy Generated by Texas' Gulf Winds

July 09, 2021 - Rhythm, a Texas-based renewable energy provider serving homeowners, renters, and small businesses, is adding electricity plans that give Texas customers the power to support a local energy generator: the Chapman Ranch Wind Farm in Nueces County.

Study Finds Majority of Texans Concerned About Texas Power Grid Handling Summer Heat

June 22, 2021 - As June 20 officially kicked off summer and brutal temperatures set in, a new survey showed that 68% of Texans don't trust ERCOT and the Texas power grid to avoid failing in the summer heat.

Rhythm to Celebrate Earth Day With Flower Grow Kit Giveaway

April 19, 2021 - Texas' newest electricity provider aims to help save local bees and pollinators affected by plant loss from the winter freeze.

Rhythm Acquires Customers of Entrust Energy Inc and Power of Texas Holding, Inc.

March 4, 2021 - Acquisition of 40,000 residential customers and 10,000 small and medium-sized commercial customers accelerates Rhythm's goal to bring more renewable energy demand online in Texas.

New Energy Company Rhythm Pledges Up to $1 Million to Texans to Break Up With Current Provider

February 9, 2021 - Rhythm's affordable and 100% renewable plans make it easy for homeowners and renters to dump their big energy provider and get with an upstart who puts customers first.

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